海外発送
BELLROY 採用情報
Retail Marketing Manager

IN A NUTSHELL

At Bellroy, we put our heart, soul and countless design hours into helping the world carry better. We make great products that delight people in their everyday lives and getting our products under people’s noses in a physical retail space is key to making this mission a success.

Our products are sold in over 1,000 retailers in more than 15 countries and we are focused on remodelling, adapting and optimizing our merchandising strategy to leverage emerging growth trends in a post-2020 physical retail landscape. We’re on the search for a Retail Marketing Manager who can help spur our in-store conversions and drive sell-through.

Reporting to our VP of Global Wholesale, you’ll be our go-to person for Retail Merchandising. You’ll need to have a deep understanding of consumer behavior and insight into what retailers require to increase sales on their floor. You’ll be willing to roll-up your sleeves and liaise closely with our Creative team to help deliver marketing assets to the salesforce, while developing best-in-class in-store fixtures and POP displays.

You’ll also have the delicate responsibility of balancing Bellroy’s brand ideals and creative vision with the important commercial and visual requirements of specialty retailers.

Bring us your creativity, excellent communication skills and uncanny ability to understand consumers; in return we’ll provide you with world-class partners to work with and an award winning workplace culture filled with staff constantly on the search for better ways to do well… everything.

We believe in working to make the world a better place and as a certified B Corp, we’re innovating to improve the sustainability of our materials to reduce our impact on the environment and make sure our products last as long as possible. If that sounds good, keep reading.


IF YOU WERE HERE LAST WEEK, HERE ARE SOME OF THE THINGS YOU MIGHT HAVE DONE:

  • Collaborated with our creative team to produce a new activation campaign for in-store fixtures in Hudson Bay Corporation (Canada) or Loft (Japan)
  • Visited the stores of a few of our leading U.S. specialty retailers like Nordstrom or L.L. Bean
  • Spent some time in independent retail stores across various channels of distribution (fashion, outdoor lifestyle, and gift)
  • Worked with our creative team to develop a comprehensive merchandising guide for our wholesale sales team to share with retailers and global distributors
  • Liaised with external suppliers to produce in-store fixtures and POP displays for our wholesale team
  • Got your geek on, reading "Why We Buy: The Science of Shopping" to brush up on your customer modeling
  • Conducted a retrospective with the team on what worked and what could be improved next time
  • Gushed over a new store opening and shared your thoughts on why with the rest of the team
  • Liaised with creative and design teams by bringing feedback from the retail floor in order to execute product packaging solutions that work well in retail environments across multiple channels of distribution
  • Helped with the distribution of digital marketing assets to the sales force including fact sheets, pitch decks, and trade show invites
  • Supported a national or regional trade show through visual merchandising and booth space planning
  • Worked with our Social Media Manager to share content from store visits for our retailer instagram

THESE ARE SOME QUALITIES YOU MUST POSSESS

  • 5-8 years working with a wholesale brand in a retail marketing or merchandising role
  • An understanding of what global retailers need to drive sales of brands on their floor and the ability to bring in-store fixtures to life
  • Experience with marketing activation campaigns and an understanding of the GTM calendar timelines that are customary for a wholesale brand selling to retailers
  • Strong project management skills and the ability to multi-task across various internal departments to execute in-store merchandising solutions
  • The ability to understand and then implement our Creative Team’s vision with display suppliers to produce fixtures for specific retail environments (department stores, big box retailers, specialty clothing stores, etc)
  • Clear communication skills, including the ability to help others understand a project’s objectives
  • An understanding of Photoshop, InDesign and Illustrator are a plus
  • A degree in fashion merchandising or marketing, as well as experience working in a multinational company are a plus
  • The desire to learn and continue developing your skills

WHY WORK FOR BELLROY?

Bellroy’s mission is to inspire better ways to carry; use business as a force for good; and help the world – and our crew – flourish. We do good by making great products that delight people in their everyday lives; by innovating ways to help our staff love their work and grow as people; and by donating a portion of our revenue to some of the world’s most effective charities. We have a beautiful office space in Fitzroy (and another smaller one in Bells Beach), and we are constantly looking for better ways to do… well, everything. Want to help us?


LOCATION AND HOURS

This role is a full-time remote role based in the US. We’ve got a distributed workforce, with a growing crew who call the Americas home, you’ll also work closely with our HQ in Melbourne, Australia. We ask that our remote people are available to overlap Melbourne office hours a few hours a day.

採用日: We're ready when you are!

Retail Marketing Manager

私たちのミッション

必需品を持ち運ぶためのより良い方法を提案する。
事業を通じて社会貢献をする。
世界を助けることで、社員の繁栄を目指す。

働く環境

社名「Bellroy」は、オフィスがある2都市名の組み合わせです。リラックスしたアウトドアの雰囲気が漂う、「ベルズビーチ」と、クリエイティブで都会のスタイルを提供する「フィッツロイ」。都心と海、インスピレーションと冒険、この融合が、絶妙なバランスを提供します。

ベルズビーチ

ベルズビーチの本社は、オーストラリアで最も有名なサーフィンの海岸線を見下ろす、巨大な砂岩の崖後ろにあります。製品設計デザイナー達が、メーカーラボで試行錯誤し、セールスチームが大量のエスプレッソコーヒーと各国のSkype領域を利用する場所です。フィッツロイ地域よりも静かで、集中し創造できる空間が気に入っています。隣のカフェでは、ちょっとした軽食が食べられ、11時のサーフチェックは海の空気を感じ、気持ちをリセットできる時間です。

フィッツロイ

フィッツロイのオフィスは、メルボルンのクリエイティブ ハブの中心に位置しています。クリエイティブ、マーケティング、エンジニアリングとオペレーションチームがキャンペーンのコンセプトを創造し、Bellroy製品が世界中に無事届けられるように見守っています。一歩ドアの外に出ると、エネルギーあふ​​れた街並み(最高のラーメンジョイントまさに東京のようです)。ランチタイムに息抜きが必要な人のために、角を曲がったところにはオリンピックサイズのプールもあります。

遠隔で

2事業本部の他には、西オーストラリアからアジア、アメリカ、ヨーロッパの一部の地域に、遠隔チームを設けています。 グローバルであることに主点を置き、世の中の動きに敏感になることにより、多くの異なる視点から、人生を見つめることができるように心がけています。インターネット接続があり、毎日顔を合わせないチームの一員になるという柔軟性を持っている場合は、成長し続ける当社のネットワークに参加することができます。

Our team image

チーム

ベルロイが活きるには、多種多様なメンバーが必要です。現在25カ国以上(増加中)の思考力と創造力を結集。ベルロイチームの一人ひとりが「より良い持ち運び方」を生み出すという、明確なビジョンを達成するためのユニークなスキルを持っています。世界を助けることで社員が繁栄するように、事業を慈善のために活用していきます。

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